At SR PR Consulting, we’re passionate about helping today’s businesses navigate through the complex and ever-changing media landscape. The way companies communicate has evolved rapidly and customers and consumers have much higher expectations regarding their interaction with brands. Regardless of your need, we’ll utilize our extensive communications experience and know-how to enhance your brand voice through strategic storytelling and content creation.
Our Services:
Strategic counsel — we’re here to help companies determine the right communications strategy and approach for a specific business endeavor. We believe listening and understanding your business needs, market dynamics and overarching objectives is the key to ensuring our recommendation is on-point so we’ll go all in to ensure we have the details and background needed to provide you with the right communications strategy.
Research — we have strong relationships with leading research firms so we can help conduct brand equity studies, media audits, market analyses, customer research and more. Data and information is the foundation of all brilliant communications strategies – and is a must have if you want to move the needle.
Content creation — global website content, employee newsletters, blogs and bylines – we’ve done it all. And we always ensure it ladders up to your overarching brand promise. Don’t have one? We can help with that too. And we’re used to working with our client’s partners in web development, SEO, advertising and more to ensure the entire team is in sync.
Our primary goal is to create strategic content that helps you drive change and has a positive impact on your key stakeholders – whether its through video creation, your annual report, a press release or another form of communication. We’ll help humanize your company or brand and speak in a way that will resonate with your target audience, driving interest and engagement with your products or services. And, we’ll provide consultation on paid and organic distribution strategies to help ensure your message is seen and heard by as many people as possible.
Message development and media training — time and again we’ve seen companies falter because its leadership team is not speaking in the same ‘voice.’ It’s so important for businesses to ensure their internal team is versed on your key messages. Whether one of your executives needs to prepare for a high-profile media interview or they are communicating with an important customer, every word spoken should ladder up to a messaging hierarchy that tells the story of your company. Our team has extensive experience facilitating messaging workshops, helping you get to the heart of what it is that differentiates your company. We can help identify those key message pillars and their proof points, as well as align your leadership team and train executives to communicate with impact.
SR PR Consulting 